Sometimes in life, a part of our history comes to an end,
and we feel drastically affected.
Naturally, we all hit critical milestones that can result in strong
emotions; graduating high school, college, losing a loved one, moving away from
home, etc. But every once in a while,
something seemingly trivial comes to an end and we wind up feeling strongly
about it. It might not seem like much to
others, but in our hearts, it feels like a little piece of our being was torn
away.
This is my story of one such
institution. And there is nothing
trivial about it.
On August 1, 2014, Hartford said goodbye to one of its
longest running and most beloved radio stations. WCCC, popularly known as “The Rock” in its
heyday, closed its doors forever. While
the building and call letters remain, the Christian contemporary format on the
106.9 frequency indicates that the WCCC of old is dead and gone. And fans of the station couldn’t be
sadder.
WCCC has a long and storied history, both in terms of its
local impact and its status as one of the benchmark hard rock radio stations of
the last 30 years. Founded in 1959, the
station switched to a progressive rock format in the 1970’s. Eventually, it would be the first mainstream
home to the most famous radio personality in history, Howard Stern.
As famously chronicled in Stern’s book and subsequent film, Private Parts, WCCC was Howard’s first
foray into a major market. He had not
yet found his now-famous voice of irreverence, but it was the springboard for
him to future success. It was also where
Stern met friend and colleague Fred Norris, who remains on the air with Howard
to this day. It’s no surprise then that
WCCC became Howard’s syndicated home in the state of Connecticut in 1996.
In 1999, WCCC embraced an edgier format by going the road of
“active rock.” For the uninformed, that
translates to more metal, hard rock, and even up-and-coming acts as compared to
just blasting “All Right Now” by Free five times a day. Hartford was a very competitive market at the
time, with not one, but three rock-based stations. In addition to The Rock 106.9, there was also
105.9 WHCN (a classic rock station), and an alternative rock station known as
Radio 104. (WMRQ 104.1) WCCC and WHCN
had a long-standing rivalry dating back to the Stern days, and on-air
personalities were known to bounce back and forth between the two
stations. Radio 104 competed more
aggressively by countering Stern with a morning show hosted by Dee Snider of
Twisted Sister. They also promoted their
own day-long festival called Radio 104 Fest, which was highly popular at the
time.
But neither station was able to
measure up to The Rock, neither in quality, nor in fortitude.
WCCC was not afraid to promote guerrilla marketing
tactics. Fans posted WCCC stickers over
competitive station’s stickers on street lights and stop signs. Many concerts were rife with chants of
“CCC! CCC!” No matter who the main promoter was. Even DJs were unafraid to take matters into
their own hands at concerts where multiple stations were present.
The Rock tapped into a renegade mindset that mirrored the
product. The music reflected a
rebellious spirit by embracing the fringe mentality present in heavy metal and
hard rock. This was the station that was
not only going to play a variety of Metallica songs as opposed to just “Enter
Sandman,” they were also willing to play the bands that traditionally didn't
get airplay. Pantera, Tool, Korn,
Slipknot, Megadeth, Iron Maiden, the list goes on and on. Whereas mainstream Top 40 stations stopped
playing Seattle grunge after Kurt Cobain’s death, CCC was still a place where
you could hear Nirvana, Pearl Jam, Soundgarden, Alice In Chains, and even
lesser known bands like Mad Season.
If you were a fan of harder music, this was #1 on your
preset dial in Connecticut.
The veracity of WCCC’s fan base ultimately became the
deciding factor in the three-way dance for supremacy. Fans felt connected to the station
personalities. So much of this stemmed
from the fact that the station was not corporately owned, and was willing to
push the envelope more. Every DJ came
off as a fan first and a personality second.
At concerts, they were omnipresent, hyping the crowd, and ready and
willing to meet and greet their fans.
And lo and behold, they emerged on top. The first major shift in the landscape of the
Hartford landscape came when WHCN switched formats in 2002, shifting from
classic to soft rock, and now known as “The River.” WCCC celebrated the victory by going under
the pseudonym, “The Lake, 106.9.” Later
that year, Radio 104 dropped Dee Snider in favor of syndicating Tampa’s
resident shock jock, Bubba the Love Sponge in an effort to more aggressively
compete with Stern. While Snider’s show
never topped Howard in the ratings, it still had a loyal fan base locally. The move was met with revile from listeners,
and ratings declined. By the fall of
2003, Radio 104 switched to a hip-hop format.
Snider himself appeared on WCCC’s “Picozzi in the Afternoon” to
celebrate what was a moral victory for him, and a definitive victory for The
Rock.
While WMRQ returned to its traditional alternative format in
2009, the victor had been established. From
that point on, WCCC’s popularity with fans sky-rocketed. They continued to differentiate themselves
from other radio stations by offering free shows for fans and wacky
programming.
Mike Karolyi worked the late morning/early afternoon shift,
and quickly became WCCC’s stalwart DJ. A
presence at the station for 28 years, he endeared himself to fans with his
memorable voice, affable personality, and extensive knowledge of all genres of
rock music. He eventually partnered with
local promoter Jimmy Koplik to discuss upcoming concerts in Connecticut.
Picozzi’s afternoon show featured such enjoyable tropes as
“Dumb Ass Wednesday” in which Rube the intern was typically subjected to some
form of low-grade torture, “Ultimo Destructo Thursday” in which the staff
destroyed something on the air through a variety of creative means, and the
annual visits from a local witch named Moray. Moray was dubbed “the WCCC Witch,” and popped
in the studio annually to communicate with spirits using a Ouija Board. During these visits, she purportedly
communicated not only with friends and family of the on-air staff, but also
notable musicians and personalities including Kurt Cobain, Dimebag Darrell of
Pantera, and baseball legend Thurmon Munson.
Slater became the popular host of the night shift, and was
noted for his distinctive voice and frenetic personality. He became famous for the he would dismiss
failed callers in search of concert tickets.
The magic number was six, and if you landed anywhere between callers
1-5, you were greeted with, “CCC… Caller Number One!” This was immediately followed by an abrupt
hang-up. Caller Number Five always received
the loudest, most unintelligible send-off.
Eventually all the dismissals turned into gibberish, but it was part of
his comedic appeal.
Even Craig the Porn Star became a favorite at concerts and on
the air, due at least in part to a station ID that was just a guttural
repetition of his nickname over and over again.
I’d try to imitate it here, but text would never do it justice.
More than the fun, WCCC became known for showcasing new
bands and stripping down popular songs.
Mike Karolyi played a large part in the success of the band Staind when
he played a non-single from the Family Values live album. That single was Aaron Lewis’ acoustic duet of
“Outside” featuring Fred Durst of Limp Bizkit.
The station’s investiture extended to other bands like Shinedown, Soil,
and Zakk Wylde’s pet project, Black Label Society.
The station also became the conduit for unique and memorable
performances at a recording studio in Hartford called Planet of Sound. Over the years, WCCC hosted a number of bands
there, conducting in-studio interviews and giving the bands the venue to strip
down their best sounds and offer up acoustic renditions. Numerous acts provided memorable
performances, including Kenny Wayne Shepherd, Cold, Fuel, and notable frontmen
such as Sully Erna of Godsmack, Aaron Lewis of Staind, and Ed Kowalczyk
of Live. The intimate recording space
brought out something special in just about every performance.
But none as special as Zakk Wylde’s rendition of “Stillborn.” Long famed for being Ozzy Osbourne’s lead
guitarist in the late 80s and 90s, Zakk branched out on his own, eventually
forming his own metal band called Black Label Society. WCCC promoted the band at City Limits in
Waterbury in the early 00s, and were never afraid to play his crunchy style of
metal on the airwaves. A veritable
virtuoso, Zakk is famous for his pentatonic solos and pinch harmonics. BLS’s first major hit came in the form of “Stillborn,” which featured supporting vocals by Ozzy himself.
During his Planet of Sound session, Wylde was accompanied by
fellow BLS axeman Nick Catanese for a number of songs along with an interview
by Mike Karolyi. Saving the best for
last, the two guitarists turned a 3-minute gut punch into a haunting
7-minute epic.
It should be noted that Zakk has played“Stillborn”
acoustically several other times, both for other notable hard rock stations and
also for iTunes. However, WCCC’s version
stands head and shoulders above any other performances. There’s just something about it; the echo of
the strings resonates in the listener’s ears powerfully. Every note is hit clean and without error. And Zakk’s gravelly wail sounds tormented and
anguished.
It’s a thing of beauty.
For me, as a fan, WCCC was part of my annual summer routine. While staying with my parents during grad
school, I frequently attended the concerts they promoted, typically with my
friend Matt. Once in a while, I’d
venture to the Webster Theatre solo for a weeknight show in the fall or
winter. But once summer rolled around,
it was concert season. And concert
season always culminated with the annual celebration of heavy metal known as
OzzFest. These all-day festivals were
attended by rabid fans, and never once disappointed. The high water mark for us as fans came in
2004, when Hartford was the first stop on the annual tour. This was marked by Judas Priest performing
their first set with Rob Halford on U.S. Soil in 12 years. We had the opportunity to rub elbows with
Zakk, members of Lacuna Coil, and Phil Anselmo of Pantera fame. It was a night that simply could never be
duplicated.
Between 2001 and 2005 I listened religiously, even when I
was the victim of Slater’s merciless “Caller Number Five” banishment. When I moved to Southern Connecticut in 2005,
I listened a little less than usual. I
still tried to catch Howard in the morning on my way to work, but would
eventually have to switch to K-Rock in New York when the signal got too
weak. But on my sojourns back home to
see family, I always tuned in.
Alas, in radio, nothing is permanent.
Over the years, the station took a hit financially after the
economy went south in 2008. Many of the
more beloved personalities such as Stephen Wayne, Slater, and Holden Johnson
departed. But The Rock pressed on to the
best of its ability until early 2013, when it was announced that the station
would be switching formats from active rock to classic rock.
I remember Matt texting me, lamenting that the Rolling Stones
were being played on a station that was famous for its love of Tool. Eventually I myself experienced the change
when Cheap Trick made it into the rotation.
Groups from the 70s were suddenly the predominant flavor, and fans were
not happy at all. Online petitions and
protests outside the studio (famously nicknamed “The Asylum” due to its simple
stone exterior and location on Asylum Avenue in Hartford) were fevered and passionate. I imagine many fans unconsciously felt, “Hey,
Radio 104 changed back to the old format, so can WCCC.”
But despite the vitriol and even internal disagreements by
station personnel, the format change was a ratings success. Many wonder why, but the simple answer is
that the Rolling Stones and Cheap Trick are more easily accessible to the
casual listener than Disturbed and Stone Sour.
Moreover, Hartford had been without a classic rock station since WHCN
changed formats more than 10 years prior.
The nearest outlets for that were WPLR (91.1 FM) in New Haven, and I-95
(95.1 WRKI) in Brookfield, both of which are 30 miles or more away from
Hartford itself.
Alas, there was one more final blow to listeners that would
leave an irreparable void in New England radio.
Last Wednesday, it was announced that WCCC had been sold to
EMF Broadcasting, and that its final day as a rock station would be Friday,
August 1. Effective 5:00 PM, the station
would be the home to Christian contemporary music under the guise of “K-LOVE.” This was the final nail in the coffin, and the
saddest of ironies considering The Rock’s slogan was once “Sinners Wanted.” The station that was at one time the home of
Howard Stern would now be a bastion of “positive, encouraging” music.
To say that fans were devastated would be an understatement.
Not only was the station now destined to be a relic, but the
remaining staff who had hung in there over the years were now going to be out
of jobs.
Thankfully, upper management made a classy decision by
letting station veteran Mike Karolyi go out in a blaze of glory. Between 12:00 and 5:00 PM last Friday, WCCC
was The Rock of old, firing off favorite tunes that had been absent from their
frequency for more than a year. The
five-hour celebration kicked off with a call from Howard Stern himself. Howard spoke to Karolyi for nearly 20
minutes, and sang the praises of not only the station, but the city of Hartford
as well.
Karolyi steered the ship on its final voyage by
connecting with several members of the WCCC family, past and present. It was the reunion and energy that fans had
missed for over a year.
With nothing to do that day, I drove to Hartford and parked
around the corner from the Asylum. I had
no idea that Karolyi had invited fans to come visit, so I circled the block on
foot, taking a few pictures of the old building and the actual rock outside
bearing the classic station logo. At the
bottom of the rock, a small note on scrap paper, boasting the old catchphrase, “Sinners
Wanted!”
I streamed the broadcast on my
iPhone as I meandered back and forth, listening to the old guard reunite for
one last goodbye.
At 4:45 PM, I headed back to my car and turned the radio
on. For whatever reason, I felt it was
important to capture the station's final moments. Several
days later, it still hits home hard:
After the recording, I started the engine and turned the
radio back on, listening to “Walk” play out the merry band of misfits into the
sunset. It was a hard pill to
swallow. As much as I wanted to be in or
around the station for the swan song, I wanted to make sure I had this moment
saved forever. My own little goodbye.
As I drove home, I changed the presets on my car radio, and
did a double take when changing to Radio 104 and hearing the acoustic rendition
of “Stillborn.” I had no idea that
Holden Johnson had jumped ship years prior, and came to find out he played this
as a tribute to his former home and friends.
A day later, I-95 also acknowledged the format changed and wished everyone
luck.
But before I even got on the highway, I received a Facebook notification that my friend Darren had invited me to a group called “WCCC
– The Rock Years.” Not even thinking
twice, I accepted the invite and immediately posted the video I took of my car radio.
That was Friday afternoon.
As of this writing, my silly little video has been shared more than 600
times by both fans and former on-air talents alike. I've received unexpected expressions of thanks from both "The Reverend" Don Steele and Mike Karolyi
himself. To say that I've been
overwhelmed with the amount of activity over this would be an
understatement.
But the more I think about it, the more I can’t even say I’m
surprised. This was the level of
connectivity between the fans and the station personnel. As Karolyi mentioned, they were the fans, and
there was no wall between the DJ’s and the listeners. This type of relationship is beyond rare in
radio, especially in this day and age.
Normally, on-air talent at most stations serve as vapid talking heads
without authenticity. That was never the
case at 106.9. Even after the format
change, the talent always maintained a genuine connection with the fans. It’s one of the things that made this station
special.
It’s also one of the things that makes this such a massive
loss. Sadly, it’s “the new normal” in terrestrial
radio. Despite surviving the onslaught
of satellite radio, traditional stations have had to compete with the
popularity of streaming radio stations like Spotify and Pandora, not to mention
the advent of podcasts as a popular talk medium. Just a year before the original format
change, WFNX in Boston changed formats despite being one of the driving forces
behind alternative rock in the Northeastern United States in the 90s. An attempt to live on as an internet radio
station lasted less than five months, and WFNX shut its doors shortly after
WCCC went classic. In his goodbye call
on Friday, Howard Stern favorably compared WCCC to other legendary rock
stations like WBCN in Boston and WNEW in New York, both of which fell victim to
unceremonious format changes.
The Rock was the last man standing. And I truly wish it could have been the sole
survivor to carry the flame.
Call it sentimental, but I will truly miss this station and
its personalities. Maybe it’s my time in
college radio that drives my passion for the medium. Maybe it’s the fact that the station
connected in a way that no other could.
Maybe it’s just the fact that there’s so much awful music already out
there, that I crave a prominent mainstream station that’s unafraid to go a
different route. Whatever the case, this
is the first time in over a decade that 106.9 FM is nowhere to be found on my
station presets.
It’s honestly a void that just can’t be filled. And as much as I miss the station I once
knew, I’m not naïve enough to think that anyone will ever come close to
matching what they did.
Thanks for the memories, guys. Good luck to you all.
The Rock is dead.
Long live The Rock.